Search Engine optimisation (SEO)
Search Engine optimization is a process in which a website will be designed in such a way to obtain the highest possible ranking from the search engines.
Being on the first page of just Google will greatly increase your click through rate, from several hundred to thousands of clicks depending on the keyword.
There are two main parts to SEO, and we recommend both to get the best results.
How does SEO work
1. On-Page Optimisation:
The website must be designed and constructed in such a way as to show the search engines what the web pages is about. Targeted keywords need to be placed throughout the website in the right areas and at the correct density. The overuse of keywords can for example have negative affect, causing the trigger of search engine spam filters which can ban or penalise websites.
2. Off-Page Optimisation:
Acquiring links from related websites or web pages. If you sell digital products online, you need to get links from other websites that sell similar sort of products, that way the search engines recognise what your all about and the more backlinks you get the higher you'll rank. One way we achieve this, is by writing articles with links and submitting the articles to article portals, that way we have pages which is on topic, optimised and linking directly to our site. There are other ways of collecting links eg link popularity campaigns, paid placements, pay-per-click advertising, link buying etc.
- Excellent ROI, better than Newspapers, TV and Radio
- Free advertising
- Massive Exposure
- Visible 24 hours a day, 365 days a year
Get noticed on the Net! Increase traffic to your Web site with a marketing program tailored to attract your unique customers.
Marketing your Web site is more than just submitting it to the search engines. You must also optimise your site's placement and target new customers. Because of our experience on the Web, I-net can bring people to your Web site other Internet marketing consultants just can't deliver.
SEO Technical information
Strictly follow Google Patent Application 0050071741 guidelines. Research a group of keywords/phrases that are likely to be typed into a search engine when people are looking for your main products or services . Optimise main pages of your site so they will all be found when people put those keywords/phrases into a search engine. Keywords/phrases research and analysis Meta Tags Composition Manual/Automated Submission to TOP search engines and directories Resubmissions whenever required based on ranking report Monthly Log Analysis for Web Traffic Analysis Manual submission to Top Country-specific search engines & directories Reciprocal linking to build your link popularity campaign- Link Exchange page Create Site Maps